POP  PLAY  EAT

Three simple words - Pop Play Eat - that refreshed the iconic Pringles brand and communicated all the fun of Pringles. We developed the new tagline, crafted global brand guidelines, and created these two spots that introduced Pop Play Eat to the world.

The World Cup spot was ranked #3 on Marketing Week’s list of the best 2018 UK World Cup ads.

 © 2020 By William Malone

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